84th Geneva International Motor Show

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13.09.2013

The 84th Geneva International Motor Show: A new graphic design for the event that underscores movement and dynamics

For once the publicity graphic design for the 84th Geneva International Motor Show (March 6-16, 2014 at Palexpo in Geneva) was not created by an advertising agency or publicity group as has been the custom in the past. This year it was created by the Geneva School of Art and Design (Haute école d’art et de design - Genève). The organisers wanted to give this opportunity to the designers of the future. The competition was won by Fermin Guerrero, a third year student majoring in visual communication. His creation underscores movement and dynamics, key values of the automobile sector.

31.05.2013

Preparations for the 84th edition are already gearing up!

Geneva International Motor Show: from 6 to 16 March 2014 - The 83rd International Motor Show held in Geneva this spring attracted some 690,000 car fanatics. According to an independent survey carried out on 1,034 visitors, most were enthusiastic working males who love cars and regularly attend the event. The 84th Geneva Motor Show will take place between 6 and 16 March 2014, and the event's organisers have just opened up registration to would-be exhibitors.